Panasonic Corporation is a Japanese based electronic enterprise that has been one of the leading electronic manufacturers up to date according to 2012 surveys. Ever since its establishment in 1918, it has been employing a workforce of over 270,000 employees worldwide making it a global marketer and one of the most innovative and technology wise advanced enterprise for all times to come. In the company’s tenure of over 97 years, its product line has experienced numerous amounts of revolutions and advancements with respect to time and the needs of its consumers.
Introduction to Plasma TVs:
Panasonic was one of the first in the line of enterprises that introduced the all new Plasma Televisions during the start of the new Millennium and made a firm position in having a majority of the market share worldwide in the Plasma Television market. Since then, Panasonic has been producing Plasma Televisions across the globe in a massive quantity and in various sized due to a large demand from the consumers and the rising trend of having the new slim and sleek designed television at home. Ever since Panasonic’s establishment in the Plasma Television market, Panasonic has set up their manufacturing sites in North America, Europe, India and Indonesia.
Arrival of VIERA Series:
During the start of the 21st century, Panasonic launched its VIERA Series of the Plasma Televisions worldwide that proved to be quite successful as it contributed a lot to the making on the next generation LCD and LED TVs. VIERA Series consists of all sorts of Plasma TV sizes and versatile and vibrant designs and trendy colors. The VIERA Series still stay in trend even after the launch of the next generation LCD and LED televisions due to its affordable price and durability as compared to the newer versions. The Panasonic Plasma 50 was one of the most famous size of Plasma televisions due to its functionality as a home theater or a family home cinema.
Currently, the market share of Plasma Televisions is on a lower ebb due to the introduction to the next generation LED televisions. However, Panasonic maintains a major market share hold over the current demand of Plasma TVs across the world by its VIERA Series.